BABYROBOT BABYROBOT
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A NEW KIND OF

CREATIVE AGENCY

Ideas from those who've run
National Media Brands

An approach as elevated as the most
Exclusive Companies

A vision in sync with
Peak Cultural Moments

BabyRobot and its network of culture creators deliver impactful storytelling, community, events, and other products that connect clients and consumers who want to build—together—a more equitable future
Capabilities
01
Content
  • Event Programming

  • Video

  • Book

  • Magazines

  • Digital

  • Social

  • Marketing

  • Community Building

02
Strategy
  • Branding and Identity

  • Research and Insights

  • Market Positioning

  • Brand Purpose

  • Consumer Sentiment

  • Repositioning

  • Growth Strategy

03
Design
  • Brand Look and Voice

  • Creative Direction

  • Experience

  • Activations

  • Photography

  • Websites and Apps

  • Products

Capabilities
01
Content
  • Event Programming

  • Video

  • Book

  • Magazines

  • Digital

  • Social

  • Marketing

  • Community Building

02
Strategy
  • Branding and Identity

  • Research and Insights

  • Market Positioning

  • Brand Purpose

  • Consumer Sentiment

  • Repositioning

  • Growth Strategy

03
Design
  • Brand Look and Voice

  • Creative Direction

  • Experience

  • Activations

  • Photography

  • Websites and Apps

  • Products

Clients
The core team has applied its capabilities 
for or on projects with:
Select results
100
%

Sellout of Pepsi X Puma capsule collection, triggering a new production run.

60
Million

Monthly consumers connections at This Old House, when run byBabyRobot's co-founder

35000

Attendees in 5 days of the Milan Fashion Week 'The Other Shows' event, attended by global press, buyers, and fashion influencers.

50
Million

Monthly business founder or executive readers, users, event and community participants at Inc. when run by a BabyRobot co-founder

170
%

Versus year one target sales for Lemon Lemon sparkling lemonade, across three continents

Our network
Baby Robot and its Projects are Supported by
  • A global network of 2000 diverse contributors

  • 8 content production teams

  • 3 event companies that collectively execute...

  • 1000 live experiences each year

  • 4 digital marketing vendors with expertise across every platform

  • A collective consultants at 3 firms with experience in every industry, from CPG to Saas and supply chain logistics

Founders
principals
Teneshia Carr Founder & Principal

Co-founder and Creative Director of BabyRobot, Teneshia is also the founder of Blanc Magazine, a diversity-based fashion, art, and culture quarterly. She created All the Hats, a destination for Black woman entrepreneurs, is an advisor to the CFDA and Camera Moda, and has been Editorial Director of SpiritBeauty, Creative Director of BradelisNY, and Founder of TreeFrog Production Studios.

principals
Scott Omelianuk Founder & Principal

Co-founder and Chief Strategy Officer of BabyRobot, Scott, is an author, professor of marketing and entrepreneurship, patent holder, television creator, and podcast host. He has been the Editor in Chief at brands including Inc. Business Media and This Old House Ventures, an Executive Editor at Esquire, and a contributor to The New York Times and Wall Street Journal.

Teammates
principals
Kevin Martinez Sales Lead

Kevin is the Senior Vice President of BabyRobot sibling Blanc Media and the former Group Sales Director of InStyle, the Vice President and Publisher of Details Magazine, and Managing Director of The New York Times

principals
Fataah Dihaan Creative Lead

Fataah is the founder of Coup Creative, a boutique agency that creates data-backed campaigns for global brands including Pepsi, Google, Absolute, The North Face, and Samsung among others

principals
Constance White Culture Lead

Constance is an award-winning journalist and author, former New York Times reporter, and a cultural arbiter who has helped shape the fashion and style industries across print, broadcast, and digital media and at retail

principals
Denene Rodney Research Lead

Denene is the CEO and founder of Zebra Strategies, a research and insights firm focused on amplifying the voices of marginalized populations through meaningful quantitative and qualitative market research

principals
Ken Gibbs, Jr. Digital Lead

Ken has been an Executive Vice President at Ebony Media and held senior positions in digital content and strategy and digital transformation at Amazon, AdWeek, ViacomCBS, Spotify, and the MTV Networks

What people have
said about our work
quote

"Thank you for doing this for us, for our community. It means a great deal to be recognized."

quote

You’ve created a space where I feel like I belong

quote

"Thank you for providing a platform for these beautiful underrepresented brands. I am so excited for them. It touches my heart."

Let’s design

THE FUTURE

TOGETHER

Contact
contact@babyrobot.co

visit more of our work at

blancmagazine.com